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遊客環境態度與景觀偏好關係之研究-以墾丁國家公園為例

謝佳儒; Hsieh, Chia-ju 王志明; Chih-ming Wang; 社會科教育學系碩士班 2007

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  • 題名:
    遊客環境態度與景觀偏好關係之研究-以墾丁國家公園為例
  • 著者: 謝佳儒; Hsieh, Chia-ju
  • 王志明; Chih-ming Wang; 社會科教育學系碩士班
  • 主題: 墾丁國家公園; 景觀偏好; 環境態度; Kenting National Park; landscape preference; environmental attitude
  • 描述: 本研究是希望了解到訪墾丁國家公園的遊客在環境態度與景觀偏好兩者間的關係,主要目的在探討:(1)遊客的基本屬性對環境態度的影響,及(2)遊客的基本屬性對景觀偏好的影響,並進一步探討(3)遊客的環境態度與景觀偏好間的相關性。其中環境態度包括對歷史文物的喜愛程度、群居、隱私、環境信任、保育教育、刺激追求與都市田野共八個取向;景觀偏好包括墾丁國家公園內自然與人文共二十二個景觀;遊客基本屬性包括性別、年齡、職業、教育程度、居住地、每月收入與最近一次到墾丁等七個變項。 本研究以問卷方式採分層抽樣進行調查,共獲得有效樣本398份,研究結果以T檢定、單因子變異數分析、典型相關等統計方法進行假設檢定。主要研究結果如下:一、 遊客基本屬性中,性別、年齡、職業、教育程度、居住地與每月收入的不同,對其部分的環境態度的認同程度會有差異。二、 遊客基本屬性中,性別、年齡、職業、教育程度、居住地、每月收入與最近一次到墾丁的不同,對其部分的景觀偏好喜愛程度會有差異。三、 由典型相關檢定發現兩組典型相關存在,第一相關為到訪墾丁國家公園的遊客,對歷史文物的喜好愈高、群居性特質愈高與具有保育教育的觀念愈高者,對所見的自然景觀與人文景觀的偏好程度會愈高,兩者間具有正相關。第二相關為遊客具備「隱私」、「髒亂擁擠」兩種態度的認同程度愈高,對所見的人文景觀的偏好程度會愈低,兩者間存在負相關。
    This study is to understand the correlations between environmental attitudes and landscape preferences of tourists in Kenting National Park, the purpose of this study is to explored : (1) The effect of environment attitudes , and (2 ) The effect of landscape preferences both on tourists’ basic attributes, and furthermore (3 ) the correlations of the environmental attitudes and landscape preference. It consists 8 aspects,including affinity to historic relics,herd instinct, Privacy, Environment Trust, Environment Protection , Stimulate Pursuing and City field; the landscape preference has 22 landscapes both nature and humanity in Kenting National Park; tourists’ basic attributes are sex , age, job, education, residence, monthly income and the last time of visiting Kenting. The questionnaire was investigated with stratify sampling in the study, and 398 valid samples were obtained. The results were examinated by statistic methods, including T-Test, One-Way ANOVA, and Canonical Correlation Analysis The major findings in the study were summarized as follows: 1. Difference of tourist''s basic attributes, including sex, age, job, education, residence, monthly income and the last time of visiting Kenting had differences in the degree of identification to environment attitudes. 2. Difference of tourist''s basic attributes had differences in the degree of affinity of landscape preference.3. Canonical Correlation Analysis showed that there were two correlations between two typical groups, the first correlation was tourists in Kenting National Park with higher interest in historic relics, higher particularity in herd instinct and higher concept of environment protection will have higher affinity with landscapes both in nature and humanity. The second correlation was tourists with higher identification of two concepts, “privacy” and “dirt and cram” will have lower affinity of humanity landscape,which have been seen. There was a negative correlation between these two.
    碩士
  • 建立日期: 2007
  • 格式: 121 bytes
    text/html
  • 語言: 中文
  • 識別號: http://nutnr.lib.nutn.edu.tw/handle/987654321/3590
  • 資源來源: NUTN IR

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