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The digital marketing capabilities gap

Herhausen, Dennis ; Miočević, Dario ; Morgan, Robert E. ; Kleijnen, Mirella H.P.

Industrial marketing management, 2020-10, Vol.90, p.276-290 [同儕審閱期刊]

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The Multilevel Nature of Customer Experience Research: An Integrative Review and Research Agenda

Kranzbühler, Anne‐Madeleine ; Kleijnen, Mirella H.P. ; Morgan, Robert E. ; Teerling, Marije

International journal of management reviews : IJMR, 2018-04, Vol.20 (2), p.433-456 [同儕審閱期刊]

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Leadership competency models

Hollenbeck, George P. ; McCall, Morgan W. ; Silzer, Robert F.

The Leadership quarterly, 2006-08, Vol.17 (4), p.398-413 [同儕審閱期刊]

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Patent portfolio diversity and firm profitability: A question of specialization or diversification?

Appio, Francesco P. ; De Luca, Luigi M. ; Morgan, Robert ; Martini, Antonella

Journal of business research, 2019-08, Vol.101, p.255-267 [同儕審閱期刊]

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Board political ideological diversity and information exposure as antecedents to value creation and value appropriation

Hudson, Kerry ; Morgan, Robert E.

The Journal of product innovation management, 2023-11, Vol.40 (6), p.836-858 [同儕審閱期刊]

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Product-market strategy and the marketing capabilities of the firm: impact on market effectiveness and cash flow performance

Vorhies, Douglas W. ; Morgan, Robert E. ; Autry, Chad W.

Strategic management journal, 2009-12, Vol.30 (12), p.1310-1334 [同儕審閱期刊]

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Re‐examining Strategic Flexibility: A Meta‐Analysis of its Antecedents, Consequences and Contingencies

Herhausen, Dennis ; Morgan, Robert E. ; Brozović, Danilo ; Volberda, Henk W.

British journal of management, 2021-04, Vol.32 (2), p.435-455 [同儕審閱期刊]

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A Generalized Multidimensional Scale for Measuring Customer Engagement

Vivek, Shiri D. ; Beatty, Sharon E. ; Dalela, Vivek ; Morgan, Robert M.

Journal of marketing theory and practice, 2014-10, Vol.22 (4), p.401-420 [同儕審閱期刊]

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Customer Engagement: Exploring Customer Relationships Beyond Purchase

Vivek, Shiri D. ; Beatty, Sharon E. ; Morgan, Robert M.

Journal of marketing theory and practice, 2012-04, Vol.20 (2), p.122-146 [同儕審閱期刊]

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Ideological homophily in board composition and interlock networks: Do liberal directors inhibit viewpoint diversity?

Hudson, Kerry ; Morgan, Robert E.

Corporate governance : an international review, 2022-05, Vol.30 (3), p.272-289 [同儕審閱期刊]

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